Titleist Golf Ball Marketing with Michael Mahoney | 217

Michael Mahoney is the VP of Golf Ball Product & Marketing at Titleist and he joins Adam this week to talk about his team's approach to product development and marketing. Adam and Michael dive deep into voice of customer feedback, marketing to an ever-changing core demographic, and even touch on the golf ball distance debate.

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Adam Fonseca

Adam Fonseca is the owner of Golf Unfiltered and host of the Golf Unfiltered Podcast. He has been writing about golf for over 20 years. His work has appeared on multiple outlets, including SB Nation, the Back9Network, USA Today, Yahoo Sports!, and others.

https://www.golfunfiltered.com
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